What we thought would be necessary to grow to 10 million in profit (but it’s more complicated)

This post is one of those exercises where I want to be clearer about what we need to achieve a very big goal. The other day I did a similar mental exercise but on the level of running marathons.

I had been able to find all the times I ran in the last marathons from 10 years ago and beyond. I thought they were already lost forever so I was happy to be able to rescue them again.

What I didn’t remember. Nine out of eleven times I had run a time of three hours. Three minutes up and down, give or take. The funny thing is this. I have always trained with the same plan from a book I bought after running my first marathon. It was a plan to go under three hours.

I say curious because this question crossed my mind:

“Why have I never been able to go significantly below three hours?” And although the answer is now obvious, I had not realized it until that thought. Unconsciously I thought that by putting in the same effort I would be able to improve the result. A grave mistake, of course.

Well, you know what? I’m making the spain whatsapp number data same mistake at the business level. For starters, I’m not being ambitious enough. We need to raise our goals a lot, but of course, we mustn’t forget this too: we need to increase our efforts.

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Invest in product (more and better)

This point is the easiest because it is also create new resources to increase your restaurant’s revenue the one we enjoy the most. And what makes you have a good time is easier to carry out (obviously). It also has a danger and it is this. Getting lost in things that are not essential. In the end this variable depends on another one that is above it: money. You have to invest it in the best possible way in the most profitable products. In the end job data it is as always. It is much more fun to launch new products compared to growing existing ones. The great risk that I see at this point is the following: diluting efforts. If you only increase the variable number of products you are not going to significantly increase income. In the end these will simply be diluted among more products without seeing a significant increase in turnover.

Invest more time

Another scarce factor is this. With more products you need more time to be able to dedicate the necessary time to each one. This means that you either put in extra hours or hire more people. Each of the two options means higher costs that in the worst case eat up the additional profit and in the end you are back to square one. More products and more time therefore is not a guarantee of success in growing our e-commerce business.

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