Tag: hong kong email list

1. What is a promotion?
It is a set of activities that communicates the product, brand or service to the consumer. In other words, the idea is to raise awareness, attract and positively influence people during the purchasing decision.

In other words, it is the strengthening of relationships with customers and potential buyers, effective communication between brand and target audience.

2. Promotion objectives

Promotion is different from advertising and other forms of marketing in that one of its goals is to promote immediate behavioral change. Check out others.

Stimulate demand
The promotional strategy converts visitors into real buyers. Thus, by highlighting the product’s features, the company tries to align the information with the consumer’s needs, desires and expectations. Depending on the demand, various channels are used to establish communication with the target audience, including the most popular social networks .

Inform the consumer
The promotion publicizes the hong kong email list characteristics, qualities, performance, price and availability of the company’s products, as well as changes made to existing stock and the acquisition of new items.

Likewise, through various channels, it is used to communicate special offers, price concessions, product usefulness and incentives offered by the brand.

Influence the customer’s decision

Convincing the public of the adb directory benefits of the product over its competitors is another objective. Through promotions, it is possible to communicate the competitive advantages that the product offers to differentiate it from others.

Promote a new product
It is essential for launching it is worth trying a different format of work new products. With the help of proper promotional strategies, a company can successfully introduce a new item in the market. It is also able to inform about the availability, distinctive features, and price of the newly launched product.

3. Types of promotions
Discover the different models and choose the ones that best suit your goals.