In this phase, you collect as much information as possible about your leads.An analysis of social mia behavior, email opening rates and tracking contact history are among your to-dos. Use clear prioritization rules and use lead scoring to create a clear assignment.
How do you communicate with your leads?
Which channels are preferr?
How do you reach your leads through target communication?
Clarifying these questions lays the foundation for communicating indonesia mobile database with your prospects. This phase also includes providing chatbots and meeting tools.
Exploration
Typically, schemes and qualification frameworks such as BANT (Budget | Authority | Ne | Timeline) are us.
However, a qualification bas on a scheme can appear hasty and aggressive and make your prospective customer hesitate to buy.
Instead, have a face-to-face conversation to determine the prospect’s phase 4: learning and using software challenges and goals. This is also where you find out if and how much further work nes to be invest in them and whether this investment is worth it.
Advice
In the consultation phase, you confirm to the prospective customer that they ne and want to use your product/service. You position yourself as an expert and convey that you are exactly the person the lead nes at their side to solve their problem and achieve their goals.
There is no room here for general information about your when contacting leads t company and product; the lead already has that. Here you focus on the exact functionality, tailor to the customer’s problems.
Once you have made your purchase decision, you can avoid potential friction by using the right contract processing tools, such as electronic signatures or online payment.
Learn more: Align your sales process to your ideal customer in 5 steps
Conclusion
Restructuring your own sales process may seem complex and line data labor-intensive at first glance.
But by using the right systems, tools and techniques, the workflows of your sales staff and ultimately all departments can be sustainably optimiz and their efficiency significantly increas. Therefore: