SMTP (Simple Mail Transfer Protocol) relay servers are commonly us to route emails across the Internet by relaying them from one server to another. However, this technology can also be us to protect a company’s domain reputation, especially when sending large email system’s reputation volumes of emails. This is known as outbound SMTP mail relaying or SMTP gateway.
However, few companies use SMTP relays in this way, often due to a lack of knowlge on the subject. To illustrate this point, we have decid to review the various advantages of using this type of SMTP relay.
What consequences does this have on your company’s activity?
Problems with sending emails have direct consequences for the company. Firstly, it makes it difficult to transmit information, which is problematic in the event of an emergency or when communicating important data.
Secondly, if your domain name is india email list 20 millions contact leads consider a spammer, all of your employees’ email addresses may be affect, penalizing internal and external email exchanges.
Finally, when too many emails are block or deem spam, your company’s reputation can be tarnish, making it less trustworthy and less professional in the eyes of the platforms and systems that evaluate the quality of your emails. The risk of this happening increases email system’s reputation with the volume of email your company has to send.
How to improve the reputation of your professional email system?
Fortunately, there are solutions. One of them is the outbound SMTP mail relay. Available as a service, these relays allow servers or applications to send emails choose your favorites on whatsapp while ensuring clean traffic and without endangering the reputation of your company’s IPs or domain.
How does it work? SMTP mail relay acts as a gateway that allows you to send emails from prefin IP addresses or domains, those of your company. SMTP relay cmo email list transmits these emails to platforms that optimize traffic to the various Internet Service Providers (ISPs) and prevent your email from being includ in lists of block IPs or domains. The volume of emails sent can be adapt to your nes bas on your email campaigns.
Relay acts as a guarantee that your transactional emails are handl appropriately and that your company is not affect by a block or a bad reputation.