Personalized Customer Experiences Even Outside the Store

Engaging and re-engaging the user even when he is not browsing the store: also in this case, a marketing automation strategy for eCommerc and can make a significant contribution through the implementation of effective activities.

• Trigger Welcome Series : allows you to accompany the user who has just subscribed to the newsletter , or registered on the store, to discover the flagship categories of the store or the best-selling products and finalize their first purchase. You can schedule several emails to start building the relationship with the new prospect.
• Abandoned Cart Trigger : By setting this trigger, you can engage users who didn’t complete the purchase with personalized communications and one-time offers.

• Triggered Birthday Offer : You can surprise personalized-customer-experiences your users on their birthday or week by sending exclusive offers and promotions.
• Personalized follow-up triggers : Invite customers who have purchased to discover new products and products related to the one they recently purchased, this can be an opportunity not to be missed for an effective cross-selling strategy .

Beyond trigger activities, off-site marketing list of real mobile number database automation strategies also include any email marketing campaigns aimed at launching promotions, engaging users through special offers, or personalized loyalty programs .

Obviously, a careful analysis and profiling of your clientele in this case will provide valuable clues on the best strategies to implement.

Personalized Ad Campaigns and Push Notifications: For a 360° E-Commerce Automation Marketing Strategy

Enabling web push notifications , on the other hand, personalized-customer-experiences can be an asset not only to encourage users who do pay attention to password security not browse the site with personalized messages, but especially anonymous users who have chosen not to disclose their contact data.

Marketing Automation for eCommerce: Design your strategy, Blendee takes care of the rest!

“ The first rule of any technology used in business is that automation applied to an efficient operation will amplify its efficiency. The second is that automation applied to an inefficient operation will amplify its inefficiency,” says Bill Gates. While marketing automation can provide a significant boost to your eCommerce, it’s essential that there is a winning strategy behind it.

The recommended activities represent, as expected, a personalized-customer-experiences basis from which to discover the real potential of a strategy argentina numbers based on automation but above all on an effective strategy for profiling and segmenting your audience .
It is by starting from a definition of your buyer personas, from the profiling of the customer base that it is appropriate to proceed by identifying the most effective activities and channels to reach and engage your users.