Implementasi Social Media Login: Do’s and Don’ts

Nowadays, almost everyone who has internet access has social media. They use it for various purposes ranging from simply interacting with other people to something equally important: making it easier to log in to various sites and accounts via social media login.

Social media login has become an undeniable necessity for business websites. The option to login via social media makes it very easy. Many people cancel interactions with a site simply because the registration process is complicated and requires them to create an account as well as a new username and password.

Implementing Social Media

In addition, social media login also tends to reduce the bounce rate on your site while reducing the number of items abandoned in the cart. If you want users to have an easy and comfortable experience while visiting your site, implementing social media login can be a powerful strategy.

Implementing social media login also requires a number of considerations. What are the do’s and don’ts you should do in this implementation practice? Check out the full explanation below!

Do’s

Some things you need to do to implement social media login include:

Build a regular social media strategy. Not only using social media for easy login, you also have to use it to build your brand. Create a good social media strategy regularly. Conduct regular data analysis based on the information you collect from users

Provide several choices. When you provide social media login options, it is important to consider various choices. After all, not all visitors to your site use social media A or B. Providing many choices will increase your chances of getting more logins. Don’t forget to choose the social media that best suits your brand image.

Integrate the username and password fields in the same section as the social media login icon. The purpose of social media login is to simplify the login process. Therefore, make sure registration is easy to do. Place the regular login field with the social media login field to make the process smoother

Use the same username and password as social media for authen iran telegram data tication. There are many sites that are eventually abandoned because they force users to enter a new username and password. This is a counterproductive thing that because basically social media already does authentication

Things You Should Not

In addition to the points above, there are also various things that yes this limit is a  you should avoid in implementing social media login, namely:

Collect data in multiple visits. As a business owner, you may want to collect as much information as possible. But remember, don’t ask for too much data in one visit because it has the potential to make customers leave the login page that you have created. Instead, collect information in multiple visits for more information

Don’t leave the user profile page empty. Personalize the user experience by using their avatar photo and name or username. This is part of the user experience. When they log in using social media, they expect the photo they use on their social media page to appear bz lists  on the website where they registered.