The use of all this? It seems obvious: attracting tourists, attracting investors, promoting business and the economy… but also a sense of belonging and pride, which is undoubtedly a driving force of local life.
Does anyone have any notable examples of city branding? Don’t just look at us, join us (and comment!) or contact us.
6 New HubSpot Features You Should Know About
From September 25 to 28, 2017, the major annual event organized by HubSpot, INBOUND17, was held in Boston.
There were four days full of inspirational ideas, fabulous fusion database speakers and workshops within a macro Inbound ecosystem of more than 20,000 attendees, including HubSpot clients and Partners (such as mbudo).
In this context, HubSpot announced new features of its market-leading Inbound product. Among the main ones we highlight:
1. Sales Professional
HubSpot has developed a new CRM tool, Sales Professional , which greatly complements its initial free version. This new version of CRM includes all the tools necessary for optimizing sales results, including:
Workflows for task automation, streamlining business processes.
Customized reports and ad-hoc dashboards to optimize sales management.
Predictive Lead Scoring , optimizing contact at the most appropriate time to facilitate the sale.
Smart Notifications , or automatic how can a store build its fan notifications, personalizing messages based on scoring and segmentation.
Note: HubSpot has changed the pricing structure for Sales Professional. If you purchase the product before November 1st, the current price will remain.
2. HubSpot Conversations
“1:1 messaging is an unstoppable trend and the future of communication. Messages are becoming smarter and conversations more agile, creating an increasingly satisfying customer experience.”
– Dharmesh Shah, co-founder and japan data CTO of HubSpot, on Inbound17
HubSpot has added the new HubSpot Conversations feature to its CRM . Created to manage live chat channels, email, social media and messaging channels such as Slack, to facilitate 1:1 communication.