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  • 6 Tips for Promoting Your Content on Pinterest

    Pinterest is a social media platform singapore whatsapp number data
    with a difference. Brands that succeed on the platform treat it as a visual search engine – acting more like Google than Facebook or Instagram.

    In recent years, Pinterest has seen its user numbers grow consistently. The platform now has 537 million monthly active users worldwide, according to Statista, and its biggest audience is women aged between 25-34. Just 17% of Pinterest users are men.

    For marketers – especially those working in lifestyle related brands – Pinterest presents a great opportunity to reach out to and engage an audience. But many marketers don’t know how to leverage the platform effectively and how to build your brand on Pinterest

     Create great content

    If you want to grow your brand and reach more people, customer relationship management software
    then it’s important to create great content.

    There’s no shortage of content online, so ensure the content you publish on your website provides real value to users and is not available anywhere else. Think about who your followers are and cultivate a niche that works for your brand, publishing content on that topic.

    You should use vertical images or videos, just like you would post on TikTok, Instagram Reels, or Instagram Stories. A great example of a brand using Pinterest successfully is the beauty brand, Sephora. With 1.2 million followers and over 10 million monthly views, it posts a mix of images and videos that engage its audience.

     Post videos

    Video is becoming egypt data more popular on Pinterest. So when users scroll through their feed, they will often see videos alongside static images.

    A report from Pinterest claims that the average viewable reach on the platform is 82% for video and they have 3 times better viewability and a 2-times better video completion rate than the ‘average’ social media platform.

    You also don’t have to create new video content every time. Think about repurposing TikTok videos or Instagram Reels that would be relevant to your Pinterest audience.

    The mindfulness app Headspace uses videos in its Pinterest feed to encourage people to take time out. This 15-second video simply asks people to breathe in and out.

  • How to Optimize Your Email Campaigns

    Email marketing saudi arabia whatsapp number data may be something you do, but are you actually leveraging it effectively?

    After all, over 361 billion emails are sent and received every day. And that’s expected to grow to 408 billion emails by 2027, according to Statista.

    With such scope and reach, email marketing is a powerful channel for digital marketers. It allows you to nurture prospects, engage customers, and build brand awareness with your target audience.

    While you may be seeing some results from your email campaigns or workflows, there are ways to make the channel work harder and perform even better.

    Subject line

    The subject line there is no call to action
    of an email is what appears in a person’s inbox and can determine whether they click or delete it.

    In fact, 47% of email recipients who open an email do so based on the subject line alone, according to Optinmonster!

    So how can you create subject lines that speak to your audience and compel them to click?

    • Keep it short: Have no more than 5–7 words (40–60 characters).
    • Personalize it: Include the recipient’s name or relevant details.
    • Create urgency: Use phrases like “Limited Time Offer” or “Last Chance.”
    • Be clear: State the value clearly (and don’t use clickbait).

    Here’s an example from the cat food producer, Untamed. The subject line is ‘Personalize your cat’s menu’.

    Word count

    When writing an egypt data
    email it’s important to understand what you need to include and what is superfluous or extra text.

    After all, when people read emails they tend to scan or skim them so it’s crucial to keep the messaging short and clear so people can see instantly what you’re communicating in the email.

    The length of your email also depends on its purpose. For example, you should keep promotional emails concise, but newsletters can be a bit longer.

    Here’s a guide to help inform the length of your emails.

    • Newsletters: 200 – 300 words for enough content without overwhelming the reader
    • Promotional emails: 50 -125 words to quickly convey your message and prompt action

  • 4 Great Examples of User-Generated Content (UGC)

    User-generated content russia whatsapp number data
    (UGC, but also known as consumer-generated content) is a powerful way for marketers to raise brand awareness.

    The beauty of UGC is that the content is created by someone else – an advocate, a customer, an employee, or a social media follower – rather than the brand itself.

    Plus UGC is usually positive, so you can leverage it to attract and influence new customers.

    Top tip: Although UGC generally has a positive brand impact, bear in mind that opening the door to this type of content means negativity can creep in.

    UGC is a great way to show people the human side behind your product or service. It can make you more approachable, more likable, and ultimately more sellable.

    Why should you use UGC in your marketing?

    The answer to frequent changes to campaign settings
    why you should use user-generated content is simple. Because it works!

    It’s also a cost-effective way to scale a business and help diversify your content, which can be hard to do when you’re a busy marketer with many balls in the air!

    In addition, as consumers become more invested in the values of brands, they want to purchase from companies that align with their own. That’s what makes corporate social responsibility initiatives so important, especially for companies with a large global footprint.

    Customers also want authenticity and to feel like they ‘know’ more about who they buy from – something UGC can help with because it comes from people who interact with a brand.

    Stat: 57% of consumers will increase their spending with a brand if they connect with it and 76% will buy from it over a competitor – Sprout Social

    What’s the difference between UGC and influencer marketing?

    Be careful not to confuse these egypt data two marketing tactics as they are very different in terms of the way you communicate and engage your audience.

    While UGC is created by someone for no charge to promote or explain your brand, influencer marketing is sponsored content with a prior arrangement.

    For example, you may have kick off a campaign with an influencer. Or brand ambassador and discuss what content to use. A posting schedule, captions, hashtags, and so on. This could be a celebrity such as reality star Ariana Madix to leverage a trending drama on Vanderpump Rules with Duracell (see below) or a micro-influencer who’s known and active in your industry.

  • The Beginner’s Guide to Evergreen Content

    If you’re involve in qatar whatsapp number data creating content or SEO optimization, you’ll have heard of evergreen content.

    For many marketers, creating evergreen content is crucial as it’s not time sensitive and remains relevant forever (when done right). This means it can help build SEO juice to get higher rankings on search engines, attract high-quality backlinks, and drive traffic.

    It’s worth knowing that artificial intelligence (AI) is changing how content is found on Google. AI Overviews (which some describe as feature snippets on steroids) uses AI to generate detailed search results so users get the exact information they’re looking for – and this means prioritizing in-depth.

    So what is evergreen content and how can you leverage it as part of your content marketing plan?

    What is evergreen content?

    Evergreen content website promotion in social networks is search-optimize content that is continually relevant and stays ‘fresh’ for readers over a long period of time – just like the evergreen pines and firs in nature that stay green all year round.

    You may think that all online content is sustainable; after all, a blog post doesn’t just disappear after you publish it. But evergreen content is different. It continues to be relevant long past its publication date, with search traffic growing over time.

    By creating evergreen content, marketers can build a consistent traffic stream and provide ongoing value to their audience.

    What is not evergreen content?

    To better clarify what kind egypt data of writing is considered ‘evergreen’, we can examine what types of pieces are specifically not evergreen.

    • News articles
    • Statistics or reports that will quickly go out of date
    • Articles focused on pop culture or a current or passing trend
    • Current clothing and fashion trends

    Think about content that has no expiration date and retains its value long-term. For example, an article about a presidential election or this year’s marketing trends may be popular content for now, but it won’t make the cut as evergreen content.

  • Essential tools for UX designers

    Have you recently start out in the world of UX design? Then you must learn about and use the following tools recommend by all UX designers, both for designing and prototyping a website or mobile app, as well as for usability research and testing:

    Adobe XD :

    This is a design and prototyping tool that allows you to specific database by industry  create interactive user experiences and visualize them in real time. It’s really useful and us by a wide range of designers.

    Sketch :

    This is a vector design software that focuses on creating user interfaces for apps and websites. It’s easy to use, so it’s recommend for those just starting out in the user experience.

    Figma :

    It’s a collaborative design platform. It’s highly intuitive and cloud-bas, allowing teams to create, test, and share designs simultaneously, much like Google Drive documents.

    • InVision : In this case, we are referring to a prototyping and collaboration tool that facilitates the creation of interactive prototypes and user feback.
    • UserTesting : This platform allows you to conduct user research, providing access to real participants for usability testing and product evaluations. It’s especially useful for identifying flaws and/or shortcomings in websites or their adaptability to various devices.
    • Optimal Workshop : This app offers a variety of tools for user research, including breadcrumb testing, heat maps, and usability testing. It’s useful and very  taiwan lead intuitive, and is also recommend for those new to the design world.
    • Hotjar : This is one of the best user behavior  The importance of user experience design analysis tools. If you learn how to use it, you’ll be able to access heat maps, session recordings, and website surveys. This way, you’ll be able to better understand user behavior.

  • Steps to create a successful user experience

    Creating a successful user experience is not an easy or straightforward process, as it involves several key steps:

    User research :

    First, you ne to understand your users’ nes, behaviors,  recent mobile phone number data and preferences through interviews, surveys, and data analysis. Don’t worry! You can do this with many of the tools we’ll share with you later.

    Creating personas :

    Once you have the information, we recommend creating a detail user profile that represents your target audience—the one you’re aiming for.

    Prototype design :

    Create interactive prototypes of your digital product using tools like Sketch, Figma, or Adobe XD. You’ll be able to test designs and invest your resources into a full development.

    • Usability testing : Testing to ensure the site is easy for users to use is essential for refining and finding bugs.

    UX tip 3 from MD: Pay close attention! It’s quite common  taiwan lead for users to make mistakes and enter incorrect data in the wrong places. It’s essential that the interface is design to help users avoid errors and, if they do, resolve them.

    Paulo Arno, IT Developer at MD Digital Marketing

    Have you been paying attention? If you follow Key components of user experience design  and perfect these steps, you’ll be able to create an effective user experience for all types of products.

  • Key components of user experience design

    User experience (UX) design comprises several essential elements that combine to create a comprehensive and satisfying user experience. These components include:

    Interaction design

    This aspect focuses on the way users interact with a  buy telemarketing data digital product, creating intuitive and functional interfaces that guide users through actions and tasks. It includes the design of clear buttons and controls, a logical user flow, visual and auditory feback, and meaningful microinteractions.

    Simply put, the user should feel at home. As if the site was made by and for them. Since a certain familiarity with the users must be achiev.

    Information architecture

    Information architecture refers to the organization taiwan lead  and structure of content within a digital product, establishing a clear and coherent hierarchy and grouping relat content into logical categories. This begins with creating site maps that show the overall structure of the product.

    User research in UX design

    Last but not least, you ne to address user research .  Steps to create a successful user experience The goal is to understand user nes, behaviors, and preferences through interviews, surveys, data analysis, and usability testing . This process, which is quite long and tious, will provide you with invaluable information to inform product design and continuous improvement.

  • The importance of user experience design

    User experience (UX) design is a fundamental element of any digital marketing project , whether it’s a website, a mobile app, or any other interactive product. Its importance lies in several crucial aspects:

    User satisfaction :

    Good UX design focuses on the user’s nes,  telemarketing data expectations, and emotions, leading to a more satisfying experience. For example, let’s say you’ve develop a shopping app with intuitive navigation and a seamless checkout process. This will undoubtly increase user satisfaction and foster brand loyalty.

    User retention :

    Good UX design can help retain users, as a positive experience encourages them to return and use the product regularly. Another example might be a social mia app, which offers a seamless and personaliz browsing experience, which will promote long-term user retention.

    Increas conversions :

    A design focus on user experience influences conversions, registrations, purchases, or subscriptions. A common success story for this is the one many companies use when creating a simplifi registration form on a website, which increases the conversion rate of potential users to register customers.

    • Competitive differentiation : In an taiwan lead  already saturat digital market, UX design can be a key differentiator. A product with an exceptional user experience will stand out from the competition and attract more users. A tool that stands out from the competition must be prictable in its operation and results. 

    UX tip 2 from MD : Less is more! At least in  Essential tools for UX designers this case, it’s often better to have a simple and intuitive user interface, which also makes the developer’s job easier.

  • California by a former Oracle executive

    Salesforce is by far the largest CRM company in the world, controlling about 25% of the market by 2025. It was founded in 1999 in .

    Salesforce offers businesses a vast platform that is essentially a set of building blocks with which you can build anything, provides the Oracle executive ability to customize everything, and promises to connect to all the other software you use.

    A Salesforce implementation typically malta whatsapp data requires the involvement of a(nother) consulting firm to define the business needs and workflow, build everything in Salesforce, connect to other software, train employees, and track additional changes afterwards.

    Although the software is not suitable for small to medium-sized consulting firms nor is it really designed for sales tracking, no comparison is complete without Oracle executive mentioning the market leader.

    The test run

    When I tested Salesforce Sales inbound sales: aligning sales to desir customers Cloud, it was clear that the platform was built for complex operations at scale. The setup process was comprehensive, with a wide range of customization options to tailor the CRM to the specific needs of the business.

    One of the most impressive aspects of Salesforce is its ability to integrate with virtually any other software, making it a Oracle executive powerful tool for businesses with complex technology infrastructure. The email tracking and calendar syncing features worked well, automatically recording communications and meetings.

    However, I found using Salesforce line data Sales Cloud for a small consulting firm. I therefor to be a bit of a stretch. The platform is incredibly feature-rich, but that also makes it more difficult to navigate. Additionally, the need to hire third-party consultants to implement and. I therefor customize the CRM can be a significant barrier for small teams, both in terms of time and cost.

    Pipedrive is an easy-to-use and easy-to-setup CRM software. I therefor for small businesses and startups , including. I therefor many consultancies, and is therefore very often compared to Salesflare.

    The company was founded in 2011 as a Oracle executive. I therefor counter-reaction to enterprise systems like Salesforce, which are design more for the needs of businesses than sales teams. Pipedrive is on a mission to change that.

    While the company strives to help you better manage your sales, it lacks. I therefor the most modern features offered by other platforms in this area, which. I therefor unfortunately places it at the bottom of this ranking.

  • The pipeline management tool has also proven to

    Freshworks CRM (formerly known as Freshsales) is a popular CRM from Freshworks, the company behind/originally called Freshdesk. Freshworks was founded in 2010 to provide a better and cheaper solution for customer service teams.

    The main selling point of this CRM is its breadth management tool of features. It has also managed to deliver this range of features through an easier to use interface than its competitor/predecessor in the same city, Zoho.

    What makes Freshworks strong is also lithuania whatsapp data its weakness: the interface is filled with so many tiny buttons that common side effects of using management tool the platform include a mild headache, fatigue, and dizziness.

    The test run

    When I first tested Freshworks CRM, the interface immediately struck me as both feature-rich and a bit overwhelming. The CRM offers a wide range of tools, from lead management to email tracking, all within a single platform. However, navigating through these features took a bit more effort than I expected.

    One of the highlights is the email digital sales nes fast data analysis tracking feature, which lets me know in real time whether recipients have opened my emails and management tool clicked on links.  be very functional, allowing me to move leads between stages with ease.

    On the downside, the interface’s overwhelming number of functions and buttons led to some confusion at first. While the CRM offers depth, it’s easy to feel lost if you’re not already familiar with its layout. This can potentially slow down your workflow, especially if you’re managing multiple clients or projects simultaneously.

    Zoho is a real household name in the CRM industry, so I couldn’t leave management tool it out of this ranking.

    The company launched its CRM line data product for small businesses in 2005 and has always positioned itself as a cheaper alternative to Salesforce, which is its main selling point.

    If you’re looking for customer relationship management. I therefor software, Zoho offers several tiers (and even several products: Zoho CRM, Zoho CRM Plus, Zoho One, …).

    Most of the four features below are offered in Zoho CRM’s. I therefor Standard management tool plan, which has the lowest price of all the platforms in this comparison.

    The test run

    When testing Zoho CRM, I found it to be a solid, budget-friendly option with. I therefor a comprehensive feature set for its price. The platform’s interface . I therefor  is straightforward, and I was able to set up my pipelines and start managing my leads fairly quickly.

  • CRM felt like I was entering a platform designed

    I like the] account hierarchy feature, social media profile import, ease of use, [and] many customizable features.” Jeremy M. , Business Development Manager for a storefront company, writes about Pipeliner CRM.

    The test run

    Testing Pipeliner  with a focus on visual platform designed representation of data. The pipeline view is particularly striking, offering a clean and colorful drag-and-drop interface that makes it easy to track the status of each lead.

    As I looked through the CRM, I noticed kenya whatsapp data that it excels at visualizing the sales process. You can customize the pipeline stages platform designed to fit your specific workflow, which is a nice touch. The ability to track email engagement was also handy, as it allowed me to see which prospects were engaging with my emails.

    That said, the user interface feels a bit outdated and cluttered, especially when compared to more modern CRMs. The abundance of features, while powerful, can be overwhelming at times, requiring a steeper learning curve. Additionally, as I explored the advanced features, I found that the pricing quickly increased, making it more suitable for larger teams with larger budgets.

    Rating

    Features offered by Pipeliner CRM: 5/10

    • Visualize your leads in how to optimize your sales processe multiple pipelines with drag and drop
    • Check if people are opening your emails platform designed and clicking on links in your emails sent from Gmail and Outlook.
    • Live sync of your inbox and meeting calendar with CRM
    • Send automated and personalized email sequences
    • Digitize contact details with a built-in business card scanner

    Features that Pipeliner CRM does not offer:

    • Add and manage your leads line data from LinkedIn (Personal & Sales Nav) with a Chrome extension
    • See who your platform designed colleagues know and how well, with “relationship strength scores” based on their email traffic.
    • Being reminded of emails you didn’t respond to and customer conversations that went silent.
    • Automatically create contacts for people you email or meet
    • Automatically enrich your contact database by platform designed synchronizing your contacts’ electronic signatures.

  • The software is relatively feature-rich compared

    One of the standout features for me was the email integration. HubSpot automatically logs all my emails and provides useful analytics, such as open rates and link clicks. The meeting scheduler is another highlight, allowing me to easily set up and manage client meetings directly from the CRM.

    However, I did encounter some limitations. While the CRM is robust, some of the more advanced features are protected by additional jamaica whatsapp data fees, which rich compared can quickly become expensive. The need to also purchase the Sales Hub to unlock the full feature set can be prohibitively expensive for smaller consulting firms.

    Rating

    Features offered by HubSpot CRM + Sales Hub: 6/10

    • Visualize your leads in multiple pipelines with drag and drop
    • Automatically enrich your contact database by synchronizing your contacts’ electronic signatures.
    • Check if people are opening when contacting leads three key questions arise your emails and clicking on links in your emails sent from Gmail and Outlook.
    • Live sync of your rich compared inbox and meeting calendar with CRM
    • Send automated and personalized email sequences
    • Digitize contact details with a built-in business card scanner

    Features that HubSpot CRM + Sales Hub does not offer:

    • Add and manage your leads from LinkedIn (Personal & Sales Nav) with a Chrome extension
    • See who your colleagues know and how well, with “relationship strength scores” based on their email traffic.
    • Being reminded of emails you line data didn’t respond to and customer conversations that went silent.
    • Automatically create contacts for people you email or meet

    Pipeliner CRM (formerly Pipelinersales) is a software rich compared company founded in 2009 with the goal of creating better software for salespeople.

    Although Salesflare is rarely compared to Pipeliner by people who want to keep better track of their relationships, I decided to include it in this comparison because the software is used by many consulting firms and focuses on “bringing back the ‘R’ in customer relationship management.”

     to other platforms in rich compared this comparison, but it is also a bit outdated and not very easy to use.

    Pipeliner’s price increases quite sharply as you need more. I therefor features, which probably makes it more suitable for mid-sized businesses with deeper pockets.