The role that October plays in the success of our Christmas sales

30% more. That is what is typically billed in October. The increase is already anticipated, although it obviously cannot be compared with what is yet to come.

In October, homework should be done. That is the ideal case. The reality is that life always has other plans and it never goes as we had imagined months ago.

In our case:

  1. The top seller that now has excess stock sells much less. In addition, the units that are sold now are cheaper and have an additional cost of Amazon Ads.
  2. Important own-brand products have run out of stock and have finally arrived yesterday so that we can replenish them.
  3. We have made changes at the staff level, so we have fewer hands and hours to do the work, which at this time does not increase but rather the opposite.

There is no time for excuses, now is turkey whatsapp number data the time to get sales going. This is what we have been working towards all year.

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Why October is so critical

October is important for several reasons.

  1. Important month for sales : Although Keep an eye on online reviews it is not the strongest month, it is one of the strongest. Not taking October into account to boost sales would be a serious mistake. Every day of sales counts.
  2. FBA inventory activation : Products must already be in Amazon’s warehouses in October. Shipments you make from now on may take 2-3 weeks to be activated. If you run out of stock at the end of November, you will no longer be able to replenish in time. It’s not just a matter of being on time, but also of sending the right units.
  3. Generation of first sales data : In October, small adjustments can still be made through shipments. What is already generating volume but we had not given importance to until now can be taken into account with new shipments to Amazon warehouses.

What we do in October

In October we do essentially one thing: We send job data everything we can to Amazon warehouses. This is when we can ship 200-300 boxes a week, equivalent to up to 5,000 units of product.

We achieve this thanks to the extra hours that the team puts in these days. It would not be possible any other way. These are paid hours, but even so, the value that the company receives thanks to this extra effort is much higher than the cost generated. Everyone who is there is aware of the importance of the moment, so every minute of work is invested with the necessary enthusiasm.

It is also a time of anticipation and excitement. We don’t yet know if our estimated figures will be met. It will be fun, no doubt.

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